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JMH

Jacquelyn Moore Hill

TULANE 
UNIVERSITY

Project Brief

Expansive is a tech startup requesting discovery research and product development for a digital tool to support families with neurodiverse children.

Neurodiverse children often struggle with organization, flexibility, transitioning from one activity to another, future forecasting, time blindness, and many child specific issues. The owners of Expansive are parents of a young child on the spectrum. As product designers, they believe a digital device can probably  ameliorate some of the daily issues that arise while raising a child on the spectrum in a family with diverse needs.

My Role - 4 Sprints

PRODUCT DESIGN: UX Writing | Hi-Fi Wireframes | Prototypes | Prototype Testing

RESEARCH: Research Plan | Competitive Analysis | Survey Questions | Survey Summaries | User Personas | Journey Maps | Qualitative User Interviews | Data Analysis

TULANE
UNIVERSITY

Summary

In 2020 Tulane University's Graduate School of Social Work requested UX design and research direction for an NIH grant submission. Dr. Francois, a specialist in adolescent development, structural violence, and anti-racist research, was applying for a grant to support exploratory research, development, and testing of a mobile App providing culturally competent mental health support for African American youth.
 

My Role

Led UX research team of 2

Delivered:
Research Plan | Competitive Analysis | Surveys | Survey Summaries | Personas | Journey Maps | Qualitative User Interviews | Data Analysis

ORLEANS PARISH 2008-2018

Childhood poverty rates remain significantly higher in New Orleans than rates for Louisiana and the nation.

89%

Increase in suicide rates for African Americans between 2007-2017

2nd

Leading cause of deaths for teenagers is suicide.

13

States with mandated suicide training for public schools.

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01

UX RESEARCH

  • Research and testing collaboration with community partners and Dr. Francoise.

  • Developed a timeline for UX surveys and submissions for NIH grant.

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02

DELIVERED

  • Personas and journey maps based on youth survey responses.

  • Packaged documentation for submission with NIH grant.

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03

PROVIDED

  • UX documentation within grant guidelines.

The diversity of life found on Earth, is a key indicator of a healthy ecosystem.

Step 1
Biodoversity

Human appearance and lifestyles are diverse and unique, the full range of human differences are normal and healthy.

Step 2
Human Diversity

Because humanity is diverse,  neurological diversity, variations in the brain, are normal and may coincide with gifts and challenges.

Step 3
Neurodiversity

Developmental

 differences are an evolutionary norm not disorders to be cured. They have always been part of the human condition and are an indicator of the adaptability of humanity in all of Earths biomes. 

Step 4. 
Neurodivergent
Movement

Neurodivergent Movement
In 4 Steps

Qualified & Certified

Key Findings:

100%

Admitted either one spouse or an adult family member is also neurodiverse

100%

Children find transitions and schedule changes very difficult

90%

Mornings are the most difficult time of the day

Problem

Initial Research

African American youth and young adults feel emotionally unsupported in school and by the current mental health system. How do we provide them with culturally competent information and culturally compe support.

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01

Cultural Stigma

  • Seeking mental health support is considered taboo within the African American community. 

  • Physical care is considered a higher priority than mental health care.

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02

Cultural Competency

  • The presentation of mental health can appear different than European prioritized academic models.

  • The majority of therapists are white and may not understand how to detect or treat African American youth.

  • Due to previous experiences with medical research and testing, there is a valid mistrust of the medical industry in African American communities.

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03

Solution

A mobile app that provides African American youth with culturally competent mental health support to prevent and detect depression and  suicide ideation. 

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Vivienne's Story

"I feel so alone. I visited the guidance counselor at my school, she said I looked fine and complimented my new braids. She just doesn't understand me."

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17 Year Old

New Orleans, 7th Ward

High School Senior

  • She can’t sleep, doesn’t want to even talk to friends, nothing is bringing her joy.

  • She doesn’t know who she can share good or bad news with.

  • The guidance counselor dismisses her feelings.

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Pain Points:

  • She can’t sleep, doesn’t want to even talk to friends, nothing is bringing her joy.

  • She doesn’t know who she can share good news with.

  • The nice guidance counselor thinks she’s doing fine.

17 Year Old

High School Senior

New Orleans, 7th Ward

User Journey Vivienne

Challenges:

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Provide UX research supported by insights from African American youth in New Orleans.

Phase I

Develop an evidence-informed MVP App that detects suicide risk (mood changes, hopelessness, loss of interest) in African American youth aged 10 to 18.

Phase 2

Create a roadmap for product development and user testing.

Phase 3

Deliver design artifacts that tell the story of African American youth and their feelings about current mental health support.

Phase 4

Project Brief

Project Partners

Experts and Community Leaders From New Orleans

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Dr. Samantha Francois

A developmental scientist with expertise in adolescent development, structural violence, and anti-racist research. 

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Daughter's Beyond Incarceration

Advocates for girls with incarcerated parents and builds parent-to-child relationships through education, leadership development, and policy change.

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Brothers At Peace

Train in civic responsibility to prepare youth and adults to make ethical choices. Supply resources for community projects that provide youth and adults with life skills.

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Jackson's Story

"I usually handle everything on my own. This time,...I'm not so sure."

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15 Year Old

Sophmore- Edna Karr HS

New Orleans, LA

  • Doesn’t understand the feelings he’s experiencing.

  • Feels like he can’t share his emotions with his friends.

  • Doesn’t know a trustworthy place to turn for mental health support.

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Pain Points:

  • She can’t sleep, doesn’t want to even talk to friends, nothing is bringing her joy.

  • She doesn’t know who she can share good news with.

  • The nice guidance counselor thinks she’s doing fine.

15 Year Old

Sophomore - Edna Karr High School

Westbank of Orleans Parish

User Journey Jackson

Challenges:

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